Established in 1977, Hill Country Youth Ranch is a non-profit charitable corporation that provides long-term therapeutic care for abused and orphaned children at all levels of trauma and need. Donations help support a variety of programs and services for children and their families.
In 2017, HCYR planned to purchase a digital fundraising tool for the very first time. To improve constituent relationship management (CRM) and power a new email marketing program, their vendor also advised they acquire Salesforce and MailChimp. To move forward with their purchases, HCYR needed a reliable partner to migrate their homegrown database to Salesforce, set up MailChimp with branded email templates, integrate their fundraising system, and provide consistent training and user support.